In this Episode Kirsten and Jeanne dive into the essential topics to fuel your business growth, from copywriting to course creation, mindset to video marketing. They’ve got you covered.

Tune in for expert guest interviews on all things marketing and business, and learn how to work on your business, not just in it. In this episode, Kirsten and Jeannie are joined by Catherine Tarbox, also known as CT from Magic Metaphors, who specializes in helping entrepreneurs leverage AI technologies like ChatGPT to streamline their business operations and create content that connects with their audience.

CT discusses the world of AI, ChatGPT prompts, and techniques to create content that reflects your unique voice.

Exploring the World of Chat and AI Technologies

– AI technologies are here to stay, and they are changing the business landscape rapidly.

– Solopreneurs and small business owners can benefit from AI by using various tools that work together.

– AI can automate tasks, streamline processes, and enhance productivity across various business functions.

Creating Your AI Twin

– Your AI twin is a way to make AI-generated content sound like you, replicating your tone and writing style.

– CT provides a free resource for creating your AI twin, which involves a heart speech and an analysis of your writing.

– Regularly update your twin to incorporate changes in your writing style and vocabulary, ensuring it remains accurate and relevant.

AI’s Impact on Small Business Owners

– AI tools can make small business owners more efficient and creative by handling repetitive tasks.

– While AI can automate many aspects of business, it highlights the importance of showing up authentically in video and in-person interactions.

– As AI becomes more integrated into business processes, the definition of work may evolve, offering more work-life balance.

Choosing the Right AI Tools

– Explore AI tools based on your specific needs and interests.

– Start with ChatGPT for content generation and then explore other AI tools as you become more comfortable.

– There are various AI tools available for tasks like content creation, coding, research, and more.

Helpful Links:

The Marketing VA Advantage 

Six Figure Business Coaching 

Mastering Online Marketing for Entrepreneurs

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